Mazda CX-90: The JDM SUV Offering BMW Luxury For A Fraction Of The Cost
Mazda is no longer just the "zoom-zoom" brand we grew up with. They have officially entered the premium segment with a vehicle that targets the likes of BMW and Audi directly.
The Mazda CX-90 is the brand's boldest move yet. It offers a level of sophistication and mechanical soul that is rarely found in the modern SUV market.
The Return of the Inline-6
At the heart of this beast is a 3.3-litre turbocharged inline-6 engine. This layout is legendary in the JDM world, and Mazda has brought it back with a modern twist.
The engine is paired with a 48V mild-hybrid system to ensure efficiency without sacrificing performance. It delivers power with a smoothness that makes four-cylinder rivals feel unrefined.
Performance Figures
Specification
Details
Engine Type
3.3L Turbocharged Inline-6
Power Output
254 kW
Torque
500 Nm
Transmission
8-Speed Automatic
Drive Type
Rear-biased i-Activ AWD
Craftsmanship That Rivals Europe
Step inside, and you might forget you are in a Mazda. The cabin is a masterclass in Japanese Takumi craftsmanship, using high-quality materials throughout.
Higher trims feature Nappa leather and genuine maple wood. The dashboard even uses a unique "Kakenui" stitching style, which creates a gap between fabrics for a more architectural look.
Interior Highlights
31 cm Infotainment Display
Optional Second-row Captain’s Chairs
Triple-zone Climate Control
Bose Premium Sound System
Driving Dynamics with JDM Soul
Despite its size, the CX-90 handles like a much smaller car. This is thanks to Kinematic Posture Control (KPC), a technology borrowed from the MX-5 Miata.
The system applies slight braking to the inner rear wheel during cornering. This suppresses body roll and keeps the SUV planted, giving the driver immense confidence on twisty roads.
The Price Advantage
The most shocking part of the CX-90 package is the price tag. While a well-specced BMW X5 can easily climb above £70,000, the CX-90 starts at a much more accessible point.
You can get behind the wheel of a base model for approximately £31,700. Even the top-tier, fully loaded Turbo S models usually top out around £48,000, offering incredible value for money.
It is rare to see a manufacturer offer this much performance and luxury without the typical "premium" markup. Mazda has successfully created a JDM alternative that punches well above its weight class.
